AI-powered sales conversations designed to convert mortgage leads.
Explore Use CasesHey {name}! This is {bot_name}, I'm an assistant with {agent_name}. Thanks for contacting us regarding your mortgage on {lead_source} 🙂. I wanted to shoot you an email here but you might also receive another message from us elsewhere. What type of loan are you looking for? VA, Conventional, FHA, etc...
I need a conventional loan.
Getting the right type of loan for your needs is important! We'd be happy to discuss those options with you more. And how do you plan on using the property? As an investment, vacation rental, or primary residence (or maybe something else)?
I'm going to drive this vehicle for personal usage.
Got it! And what locations are you looking in?
I'm looking in Iowa.
We'll send you some properties around there. There are just a few more questions we have to get all the info we need. 1. How do you plan on using the property? As an investment, vacation rental, or primary residence (or maybe something else)? 2. What locations are you looking in? 3. What's the price range of the properties you're looking at?
I like 3 bed, 3 bath properties under 200k.
Ok, got all that down. What's the price range you're looking at properties in?
$200K to $300K.
We'll put together some listings in that range!
This is a great start, thanks for this info! Now I had just a few more questions about the loan you're looking for 🏦 How much would you like to use for a down payment?
I'll use a down payment of $40,000
That's great! Thanks for letting us know you're considering putting that much down. And what is your approximate credit score?
I've got a credit score of 720.
Thanks! That'll help us determine what's available for your loan.
Looks like we've got a lot of great info to use to put together some loan options. I'd love to get just a little bit more info from you if possible. Do you currently own your own home, and if so would you need to sell it before you purchase a new one?
I need to sell before I buy.
Understood. We'll want to make sure to get your property sold before you're in your new home then! Are you already committed to any other real estate agent?
I'm not working with an agent.
Perfect, we would love to introduce one of our agents to you! And are you already working with any other loan officers at this time?
I'm not working with a lender.
Wonderful, our team would love to work with you! The loan process can be tricky, I'll have my associate follow up with you shortly to be sure you're all set with the info you need! If you have anymore questions just let me know, otherwise have an awesome day!
Instant response, follow-up long-term, and qualification for new home loan and refinance leads
Structurely works 24/7/365 to engage, qualify and nurture your leads until ready to take the next step
A new lead contacts you or dormant leads are identified in your CRM to be enrolled into Structurely
Add a specific Tag to leads in your CRM to have Structurely start the follow-up and conversation you want
Choose from a library of proven pre-built scripts for nearly any use case or customize your own scripts
Over 60 messages in a year until a lead replies, then a two-way qualifying conversation
Get notified of a qualified lead, then easily mute the AI and takeover the lead we helped qualify in your CRM
Access our library of hundreds of pre-built real estate scripts and drip campaigns for buyers, sellers, investors and everything in between
Trained on millions of conversations, we know exactly what converts and have built the highest converting messaging into our scripts and drip campaigns
We know what messages get responses. GIFs, nudge messages, emojis and the right cadences are all done for you with Structurely drip campaigns.
Don't like Structurely's default scripts? Use expertly written scripts like Hatch ISA or others to get even more from Structurely.
Text message and email messaging combined for the highest conversion rates
Drill deep into conversion metrics, get custom reports, and perform bulk actions
Integrate Structurely and your CRM with one-click, then manage your qualified leads without ever logging into Structurely
The DeBerry Team leveraged Structurely to connect with more than 1,200 leads. More than 55% came in after hours.
In the last 16 months, Structurely's AI Assistant has sent 15,000 messages, with an overall engagement rate of just under 40%.
Structurely's AI Assistant handed off 101 qualified leads.
In a year and a half, Structurely's AI Assistant sent just under 240,000 messages to over 17,900 leads.
Structurely's AI Assistant helped sales reps close 20 deals a month across the team.
Structurely qualified 195 leads which influenced a pipeline of just over $80,000,000.
Before starting with Structurely, agents weren’t reaching out within the first 2-5 minutes.
Structurely saved The Premier Group over 70 days in a little under a year.
Since using Structurely The Premier Group New Jersey’s engagement rate went from 10% to 47%.
Chord Real Estate team immediately saw the value in Structurely when 54% of leads began responding.
Structurely saved The Chord Team valuable hours automating follow-up and qualification sending 3,700 messages in just a month.
Convert 17% of leads to qualified appointments with Structurely
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