Chord Real Estate Case Study
August 28, 2023
Case Study

“We’ve found Structurely to be the best at following-up and with speed to lead.”

The Chord Real Estate Team

The Chord Real Estate Team is headquartered in Nashville’s, they provide white-glove concierge services for our Premiere, Sports, Entertainment, and International residential/commercial buyers, sellers, and tenants at all price points!

The Challenge

The Chord Real Estate team drives leads from platforms like Google Ads, Homelight, and Social Media; they are the exclusive real estate content providers for large Instagram accounts in Nashville. Their leads come in at all times of the day, and the team is small, which made their ability to get back quickly a big issue. They also have many leads in their Follow Up Boss system and had difficulty keeping track of the volume of touches.

The Solution

After trying several solutions, even with a human call team, they were referred to Structurely by a fellow Realtor to solve their long term follow up and speed to response needs. They no longer have to worry about a lead going hours, or even days, without a response.

The Results


messages sent

Structurely saved The Chord Team valuable hours automating follow-up and qualification sending 3,700 messages in just a month.


response rate

Chord Real Estate team immediately saw the value in Structurely when 54% of leads began responding.

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