The Premier Group New Jersey
August 28, 2023
Case Study

“I went through a lot of texting bots and the sophistication of your AI talking to clients is what drew me to Structurely. My first reaction was omg this is awesome. Our buyers and sellers don’t even know they were texting a bot. She does normal things that humans would do typos, emojis, following up to clarify.”

Roman Balandin

The Premier Group New Jersey is in the top 1% of real estate companies in New Jersey and the largest and most successful team at RE/MAX Central with over 55 million in sales in 2019. Roman Balandin, founder and Team Lead of The Premier Group New Jersey has been a Structurely user since May 2020 and has had exponential success since then.

The Challenge

Before starting with Structurely The Premier Group New Jersey was facing an all too common problem. Agents weren’t reaching out within the first 2-5 minutes and the engagement rate was low at 10%.

The Solution

After connecting to his Boomtown CRM, Structurely started responding to all the buyers and sellers. Roman and his 17 agents are logging into Structurely daily and keeping tabs on the reporting to monitor the success.

The Results

70,000

messages sent

Before starting with Structurely, agents weren’t reaching out within the first 2-5 minutes.

70

days in a year saved

Structurely saved The Premier Group over 70 days in a little under a year.

47%

conversion rate

Since using Structurely The Premier Group New Jersey’s engagement rate went from 10% to 47%.

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